empirio.ai

Templates, Examples & Samples for Surveys and Questionnaires

Download a finished questionnaire template, or begin instead from a sample online survey. Find out which route suits your project and what you have to adapt in any template.

Author at empirio.ai – Marco Warzecha, Co-Founderby Marco WarzechaUpdated 14 September 2026Reading time 14 min

You need a questionnaire and you would rather not start from a blank page. That is fair enough, because the time goes into the formatting, not into thinking up the questions.

A questionnaire template takes exactly that part off your hands. You download a finished sample as a Word file, delete the questions that do not match your goal, add one or two of your own, and you have a clean form in half an hour. On this page you will find six templates to download plus finished samples for online surveys.


📌 The key points at a glance

  • Six questionnaire templates as Word files, free and with no sign up, and the files are in German.
  • Every template opens in Word, Pages and LibreOffice.
  • For online surveys there are finished English templates inside the tool.
  • Printed means typing answers up by hand, online the tool analyses them for you.
  • You always have to adapt the introduction and the tone.

Create a survey for free

With empirio.ai you can create a modern online survey in minutes — with hosting in the EU.

  • AI-built survey
  • Adjust by drag & drop
  • Real-time analysis
Start for free

What our questionnaire templates contain

Every template on this page is a complete questionnaire with an introduction, question blocks sorted by topic, standardised answer scales and a closing section. So you do not have to build anything, you only shorten and adapt.

The structure follows the same logic in every sample, because that is what works in practice: easy questions first, sensitive questions late, open questions right at the end. Ask about salary halfway through and you lose participants. Put the open question at the start and you get one word answers.

The answer scales are deliberately built the same way across the whole form. A questionnaire that jumps between five point and four point scales is tiring for the people answering and makes the later analysis needlessly complicated. Which scale suits which purpose is covered in question types and answer options, and if you want to build the form from scratch you will find the method in the guide on how to create a questionnaire.

💡 Tip

Read the template out loud once before you send it. Any question that makes you stumble will be unclear to the people answering too. It takes five minutes and replaces half a pretest.

Online survey or questionnaire download?

The choice between an online survey and a downloaded questionnaire comes down to a single question: who types up the answers afterwards? With a printed form that is you. With an online survey the tool does it.

Everything else is secondary. Both routes start from the same questionnaire and both give you usable results. The table shows when each route is the faster one.

CriterionQuestionnaire downloadOnline survey
Preparationadapt the template and print itpick a template and share the link
Distributionin person, by post or as a PDFby link, QR code or email
Data capturetype up every answer by handhappens automatically
Analysisbuild the table yourselfcharts from the first response
Suitssmall groups and surveys in personanything from about 20 participants

In practice the sums tip over faster than you think. Just 30 completed paper forms mean several hours of typing, and errors creep in that nobody will ever find in the results.

Six questionnaire templates to download

You can download the following six templates as Word files for free and edit them straight away. Each one opens in Word, Pages and LibreOffice, and you do not need an account. The files are in German, so treat them as a structural blueprint: the layout, the order of the blocks and the answer scales work in any language.

The files are hosted on Online-Umfrage.org. That is a partner site which belongs to the same company as empirio.ai. Click a preview image or the link below it and the download starts.

Preview of the Word template for an employee survey questionnaire

Download employee survey

Preview of the Word template for a customer survey with Net Promoter Score

Download customer survey

Preview of the Word template for a feedback form

Download feedback form

Preview of the Word template for 360 degree feedback

Download 360 degree feedback

Preview of the Word template for a questionnaire with open text questions

Download open text questions

Preview of the Word template for demographic questions on age and gender

Download demographic questions

The demographic questions are not a questionnaire in their own right, they are a building block. You attach them to the end of another form, because age and gender put people off at the start and bother almost nobody at the end.

⚠️ Careful

Demographic details can break anonymity in small groups. Department plus age plus gender is often enough to link single answers to a person in a team of twelve. When in doubt, only ask for what you really need for the analysis.

Finished templates for online surveys

For the digital route you do not need a file, you need a template inside the tool. You pick a sample, adapt the questions and send out a link, and the answers run straight into the analysis. If you work in English, this is the better route, because these templates are already in English and you skip the translation step entirely.

The advantage shows up at the latest when you start counting. 91 finished templates for online surveys are available, sorted by purpose:

On top of those come templates for education, for forms and for a handful of special cases such as surgeries, clubs and local councils. Every single one of them is listed in the overview at the end of this page.

This is what a finished survey looks like to participants if you click through an example survey.

What the digital route takes off your hands

  • The answers are captured immediately, with no typing up.
  • Charts are created automatically from the first response.
  • You never have to touch formatting or layout.
  • The questionnaire works just as well on a phone.
  • Anonymous participation can be secured technically.

Whether a survey really stays anonymous is decided by the setting in the tool, not by the promise in your covering note, and that makes it worth reading the guide to running an anonymous survey.

Create a survey for free

With empirio.ai you can create a modern online survey in minutes — with hosting in the EU.

  • AI-built survey
  • Adjust by drag & drop
  • Real-time analysis
Start for free

What you have to adapt in every template

A template is a starting point, not a finished questionnaire. There are three places you have to touch in every sample, otherwise everyone you survey will notice straight away that this came off the shelf.

The effort is manageable. Work through the three points and you rarely need more than half an hour, and you end up with a form that fits your own situation.

The introduction is yours

Two or three sentences are enough. Why does the survey exist, how long does it take to fill in, and what happens to the answers? Those three details decide whether someone starts or clicks away. A template cannot supply them, because it does not know your reason for asking.

The tone has to match your organisation

A stiff, formal questionnaire feels alien in a team that talks casually. The other way round is even more awkward. Go through the template once from top to bottom and make the tone consistent, in the answer options and the closing text as well.

Deleting questions matters more than adding them

The big temptation with a finished template is to leave everything in and pile a bit more on top. Do it the other way round. Delete every question where you cannot say which decision the answer will inform. A form with twelve well judged questions beats one with forty.

All 91 templates at a glance

The overview below lists every template waiting for you in the tool, sorted by what you would use it for. All of them are free and none of them sits behind an upgrade. One click opens a template with all its questions, ready for you to take over and adapt.

Customer Feedback

Twelve templates for everything that happens after the sale: satisfaction, service, recommendation and churn. You will find them gathered in the survey templates for customer feedback.

TemplateWhat it is good for
NPS Survey TemplateMeasure willingness to recommend, with an open reason
Customer Satisfaction Template (CSAT)Satisfaction at each touchpoint on the five-point scale
Product Feedback TemplateUsage, satisfaction and product-market fit in one go
Support Feedback TemplateFeedback straight after every support ticket
Website Feedback TemplateHow visitors judge usability, credibility and design
Cancellation Survey TemplateWhy customers leave and what wins them back
Online Shop Order Process TemplateCheckout, delivery and returns from the customer's view
Customer Effort Score Template (CES)How effortlessly customers got their issue resolved
Restaurant & Hospitality Feedback TemplateQuick feedback at the table by QR code
Hotel Guest Feedback TemplateCheck-in, room, breakfast and service after the stay
Customer Survey TemplateThe classic, with expectations, recommendation and repurchase
Customer Feedback Survey TemplateCSAT, service quality, effort and NPS in one

Employee Surveys

Eight templates for the mood in the building, from the annual survey through to the risk assessment. Every one of them can be run anonymously, and they sit together in the survey templates for employee surveys.

TemplateWhat it is good for
Employee Satisfaction TemplateEvery facet of job satisfaction, fully anonymous
Pulse Survey TemplateTeam mood in five questions, monthly or quarterly
Leadership Feedback TemplateCommunication, trust and development under one manager
Onboarding Survey TemplateReview the first ninety days in structured form
Exit Interview TemplateCapture why people leave and what would have helped
Remote and Hybrid Work TemplateEquipment, availability and the office days people want
Psychosocial Risk Assessment TemplatePsychological strain along the five GDA areas
Training Needs Assessment TemplateMissing skills and the learning formats people prefer

Market Research

Seven templates for the questions that come before the launch: who is the audience, what may it cost, does the idea land? They stand together in the survey templates for market research.

TemplateWhat it is good for
Target Audience Analysis TemplateBuying motives, decision criteria and information channels
Willingness to Pay Template (Van Westendorp)Find the price your offer can carry
Brand Awareness TemplateFrom spontaneous recall through to recommendation
Concept & Product Test TemplateTest an idea, design or claim before launch
Competitive Comparison TemplateSet your brand against its direct competitors
Advertising Effectiveness Test TemplateRecall, brand linkage and the impact of campaigns
Product Test TemplateJudgement from real use, including purchase intent

Education

Seventeen templates for schools, universities and adult education, from the lesson through to the dissertation. They are collected in the survey templates for education.

TemplateWhat it is good for
Course Evaluation TemplateRate a lecture or class the established way
Classroom Feedback TemplateTen questions on teaching quality for your class
Parent Survey TemplateHow parents see teaching, climate and communication
School Climate and Well-Being TemplateSafety, belonging and bullying, asked anonymously
Thesis Questionnaire TemplateThe scientific skeleton for your own data collection
Student Feedback on Teaching TemplateAnonymous feedback on your lessons from students
Nursery Parent Survey TemplateSettling in, staff, rooms and opening hours
Evaluation Form TemplateUniversal evaluation for courses, projects and events
Knowledge Test TemplateCheck what was learnt, with mixed question types
Quiz TemplatePlayful knowledge check for class, team or marketing
Campus and Canteen Survey TemplateFood, prices, waiting times and places to study
Academic Questionnaire TemplateMethodologically sound skeleton for studies and dissertations
Training Course Evaluation TemplateContent, pace and practical use of a course
Seminar Evaluation TemplateContent, facilitation, organisation and transfer into practice
Lecturer Evaluation TemplateStudents rate a lecturer anonymously, with an overall grade
Likert Scale Survey TemplateMeasure attitudes with fully labelled Likert scales
Teaching Evaluation TemplateYour class rates your teaching, three core dimensions

HR & Recruiting

Twelve templates for the whole path from the job advert to the annual review meeting. Everything to do with hiring and development sits in the survey templates for HR & recruiting.

TemplateWhat it is good for
Employee Review Meeting TemplateGive the annual review meeting a common thread
180-Degree Feedback TemplateSelf-perception beside the view of close colleagues
270-Degree Feedback TemplateThree angles on one manager at once
360-Degree Feedback TemplateFeedback from every direction on the same competencies
Applicant Feedback TemplateHow applicants experienced your process, section by section
Candidate Experience Template (cNPS)The standard candidate experience metric after interviews
Recruitment Process TemplateSpeed, transparency and communication rated by candidates
Interview Scorecard TemplateAssess every candidate against the same criteria
Performance Appraisal TemplatePerformance, competencies and development on consistent criteria
Job Advert Check TemplateHow your advert lands with its target group
Manager Assessment TemplateLeadership behaviour judged anonymously by the team
Employee Questionnaire TemplateThe all-round form for your annual employee survey

Events

Five templates for the run-up and the follow-up, from registration through to the verdict on the programme. They are gathered in the survey templates for events.

TemplateWhat it is good for
Event Registration TemplateRegistrations with contact details, workshop choice and catering
Attendee Feedback TemplateProgramme, organisation and venue after your event
Trade Fair Feedback TemplateQualify every lead from your stand conversations
Webinar Feedback TemplateRelevance and applicability straight after the stream
Conference Programme Planning TemplateAsk which topics and formats your audience wants

Forms

Seventeen templates that collect data rather than opinions: registrations, orders, lists and consent. Everything of that kind belongs to the survey templates for forms.

TemplateWhat it is good for
Registration Form TemplateComplete sign-ups for courses, seminars and events
Job Application Form TemplateStructured applications, without the questions law rules out
Order Form TemplateTake orders without running a shop system
Meal Order Form TemplateMeal choice, portions, allergens and serving time
Attendance List TemplateRecord attendees and consent, exportable as a list
Guest List TemplateAcceptances, regrets, meal choices and accommodation needs
New Employee Data Form TemplateCollect the master data of new hires digitally
Medical History Form TemplateGather the medical history before the appointment
Photo Release Form TemplateConsent for photos and video, split by use
Data Protection Consent Form TemplateGDPR consent, separately for every single purpose
Onboarding Checklist TemplateDocument onboarding step by step until probation ends
Online Election TemplateRun club or team votes anonymously online
Simple Feedback Form TemplatePraise, criticism and suggestions with one rating
Complaint Form TemplateRecord defects and the remedy the customer wants
Newsletter Sign-Up TemplateGDPR sign-ups with a double opt-in note
Contact Form TemplateStructured enquiries with only a few required fields
Scheduling Poll TemplateAgree a date with your team fast

More Surveys

Thirteen templates for the cases that fit none of the boxes above: surgery, club, council, workshop and supplier. You will find the whole remainder in the survey templates for more surveys.

TemplateWhat it is good for
Patient Satisfaction TemplateAppointments, waiting time, practice team and treatment
Post-Discharge Patient Survey TemplateCare, nursing and discharge after an inpatient stay
Club Member Survey TemplateActivities, culture, fees and willingness to volunteer
Volunteer Survey TemplateMotives, satisfaction and the support volunteers need
Citizen Participation Survey TemplateQuality of life, transport and participation locally
Seminar and Training Feedback TemplateContent, trainer and transfer into everyday work
Workshop Feedback TemplateReturn on time invested, plus keep and change
Trainer Evaluation TemplateFour competence areas plus an overall grade
Feedback Form TemplateAdaptable all-rounder for events, training and projects
Ideas & Improvement Suggestions TemplateStructured ideas from team, customers or community
Supplier Evaluation TemplateAssess suppliers along ISO 9001, section 8.4
General Satisfaction Survey TemplateSatisfaction and importance, giving you a gap analysis
Question Catalogue TemplateProven survey questions to pick from, sorted by topic

Conclusion

A questionnaire template does not save you the thinking, but it does save you the formatting, and that is the part that eats the most time. Take the sample that comes closest to your situation, cut boldly and write the introduction yourself. Whether you print in the end or survey online depends on one thing only: who sorts through the answers.

The best template is the one you delete half of.

Where to go next


Rather go digital than type it all up?

With empirio.ai, an online survey tool from Germany, you can turn one of these templates into an online survey in a few minutes and get the analysis automatically. Create a survey for free

Frequently asked questions

This page offers six questionnaire templates as Word files to download for free, including samples for employee surveys, customer surveys, feedback forms and demographic questions. The files are in German, but the structure works in any language. Every file opens in Word, Pages and any common office program. No account is needed for the download.

The fastest route is a template. You download a suitable sample, delete the questions that do not match your goal and add one or two of your own. If you do not want to type up the answers by hand, move the template into a survey tool and let the analysis build itself.

For a printed questionnaire, Word or Pages is perfectly enough, and both open the templates on this page without any detour. As soon as you expect more than a handful of responses, an online survey tool saves a lot of work, because the answers are captured and analysed for you right away.

Word gives you two routes. For a paper questionnaire you insert tick boxes as characters, print the document and hand it out. For a digital questionnaire you use the developer mode and add real form elements such as check boxes and option buttons. In practice the printed version is far more common.

At least three things. First the introduction, with the purpose of the survey, how long it takes and what happens to the answers. Second the questions themselves, where you delete everything that does not serve your goal. Third the tone, because a formal template feels alien in a team that talks casually.

As a rule of thumb, four to six topic blocks with three to five questions each. Short questionnaires get filled in more completely and more honestly than long ones. If you try to ask about everything, you end up with fewer usable answers than someone who sticks to what is necessary.

The Word template fits when you survey people in person, print the form or only reach a few people. An online survey pays off as soon as the answers need analysing, because it saves you the typing and builds the charts for you. Both routes can start from the same template.

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Comparisons

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