Customer Survey
The classic customer survey: satisfaction, expectations met and the comparison with an ideal provider following the ACSI model, plus ratings for each service area, recommendation and repurchase intent.
Take the template with one click, adapt it to your project in a few minutes and start collecting answers.
Why this template
Adapted in minutes
Change, add or remove questions — the AI assistant rephrases them on request.
Free to start
Publish the template on a free account — no credit card and no trial clock.
Results in real time
Charts, filters and export to Excel, SPSS or CSV — with no extra work.
How to use this survey
- 1
Take the template
Create a free account and copy the template into your project with one click.
- 2
Adapt the questions
Adjust wording, scales and logic to your context — as often as you like.
- 3
Invite respondents
Share it by link, QR code, email or embedded on your website.
- 4
Analyse the answers
A live dashboard with charts, filters and export into your analysis tool.
The questions in this template
- Considering all of your experiences with us so far, how satisfied are you overall?
- To what extent have we fallen short of or exceeded your expectations?
- Imagine an ideal provider in our field: how close do we come to that ideal?
- How satisfied are you with each of these areas?
- Which of these areas matters most to you personally?
- How likely are you to recommend us to a friend or colleague?
- How likely are you to come back to us the next time you need what we offer?
- Have you had a problem or a reason to complain in the past twelve months?
- How satisfied were you with the way we handled your issue?
- What do we do particularly well, in your view?
- What should we improve first?
- How long have you been a customer of ours?
All 12 questions are fully editable.
Frequently asked questions
Is the “Customer Survey” template free?
Yes. You can use, customize and publish the template for free — a free account is all you need.
How do I use the “Customer Survey” template?
One click on “Use this template” creates it as your own survey in the editor. From there you can adapt it and share it by link, QR code, email or embedded on your own website.
Can I change, delete and add questions?
Completely. Once taken, the survey sits in your editor: every question, scale and answer option can be edited, reordered or removed.
What data does the “Customer Survey” template collect?
Which data you collect is decided question by question — if you don't ask for personal data, none is collected. Every question in the template can be changed or removed before you publish.
Are surveys built from the “Customer Survey” template secure and anonymous on empirio.ai?
Respondents need no account and simply open the link. Whether answers stay anonymous is up to the questions you ask: as long as nothing personal is asked, no answer can be traced back to a person.